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Once Upon a Coconut, the rapidly growing coconut water brand redefining hydration, just announced New York Yankees second baseman Jazz Chisholm Jr. as its newest brand partner, shareholder, and ambassador. Known for his electrifying talent both on and off the field, Chisholm embodies the energy, passion, and dedication that define Once Upon a Coconut.
As part of the partnership, Once Upon a Coconut will also play an active role in supporting his charity, the Jazz Chisholm Foundation, whose mission is to provide meaningful opportunities and foster the well-being of young athletes and their families from high-need communities in Florida and the Bahamas.
“Once Upon A Coconut gives me everything to stay on top of my game, it’s a game changer. It’s the best-tasting coconut water, and it’s my go-to for staying at my best. I’m also excited to partner with a brand that supports my foundation and shares my passion for giving back to communities in need,” says Chisholm.
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Once Upon a New Partnership
As an official ambassador and shareholder, Chisholm will lead impactful marketing initiatives, engage with fans through exciting social media activations, and participate in exclusive giveaways—all while inspiring athletes and fans to stay refreshed and energized with a drink that delivers both hydration and purpose.
Additionally, Once Upon a Coconut will provide continued support to the Jazz Chisholm Foundation, helping to create opportunities for young athletes and their families in need.
“Jazz is the perfect fit for Once Upon a Coconut. His energy and passion perfectly align with what we stand for—more than just hydration, but a lifestyle of feeling good and being part of something bigger. We’re beyond excited to have him join the family and to support his charitable efforts,” says John Chiorando, CEO of Once Upon a Coconut.
With a mission-driven approach, the brand also donates 10% of profits to nonprofits such as the Down Syndrome Foundation of Florida and the National Alliance on Mental Illness. For every case sold, a tree is planted through its partnership with Greenspark. Once Upon a Coconut is supported by Shark Tank’s Daymond John, NFL stars Rob Gronkowski and Ronnie Stanley, and health & wellness experts Gary Brecka and Ben Greenfield.
For more information, visit Once Upon a Coconut website and follow @onceuponacoconut on social media.
