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As the Official Pretzel Sponsor of the NFL, Rold Gold ® is giving fans a chance to win weekly prizes now through December 7 including a $1,000 grocery store shopping spree for gameday essentials.
It is officially football season, and fans are gearing up to cheer their favorite team to victory including stocking up on their favorite gameday snacks. This year, Rold Gold®, the official Pretzel Sponsor of the NFL, is offering the chance to win a VIP (very important pretzel) experience through the ultimate grocery spree sweepstakes.
Now through December 7, one lucky pretzel lover can win big with a $1,000 grocery store spree for themselves and a guest, accompanied by legendary former NFL wide receiver Jerry Rice to coach them on their prize-lined path to gameday chow victory and autograph an item of their choosing.
“For me, having the right gameday snacks is important, so I am excited to work with Rold Gold to help others get ready for football this fall,” says Rice. “I am looking forward to coaching one lucky winner on shopping strategies and ‘plays’ to help their ultimate grocery spree be touchdown-worthy.”
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Got to Play to Win
In addition to the grand prize winner, fans can enter daily for a chance to win weekly NFLShop.com e-gift cards, with the gift card value increasing throughout the season, to purchase official swag for their team.
Simply head to the grocery store, grab your favorite Rold Gold Pretzels and visit JustAddGold.com to find the official rules and enter.
Rold Gold is helping fans snack in style with the return of its limited-edition NFL Team Bags. Team-inspired packaging for the Buffalo Bills, New England Patriots, New York Giants and Philadelphia Eagles along with new designs for the Cincinnati Bengals, Cleveland Browns and Pittsburgh Steelers are available in 16 oz Rold Gold Tiny Twist Team bags in select stores across the Northeast.
“We know pretzel lovers like to celebrate life’s simple pleasures, including gathering around a snack bowl on gameday,” Kristin Kroepfl, vice president of marketing at Frito-Lay says. “As the official Pretzel Sponsor of the NFL, Rold Gold is dedicated to fostering football fandom by rolling out these new and engaging ways for snackers to support their favorite team all season long.”
For more than 100 years, Rold Gold has perfected the art of pretzel making. With their unique flavor and crispy texture, their pretzels are not only ideal for gameday but any snacking moment. Made with high-quality ingredients and baked to perfection, Rold Gold can be enjoyed as is or for dipping, from cheese spreads to hummus, to take snacking to a whole new level.